Movado
Landing Page Design | PDP Design | Checkout Design | Style Guide Design | Responsive Design
I designed a responsive e-commerce experience for Movado aligned with the brand’s modern, minimalist identity. With mobile accounting for nearly 50% of site traffic, the redesign prioritized an optimal experience across all device types. The result was a 14% increase in conversion rate, with visitors twice as likely to make a purchase.
Check out the style guide I designed here.
Translated the desktop homepage into tablet and mobile formats while preserving the brand’s refined aesthetic.
I designed mobile layouts for the Home, Collections, and Product Grid pages, maintaining visual clarity across screen sizes.
I adapted key pages to tablet format, ensuring a seamless mid-screen browsing experience.
I designed a category page allowing visitors to shop and explore the history of each watch collection in a single cohesive experience.
I led product display page design across multiple screen sizes, balancing product photography with clean typographic hierarchy